Advanced

Custom metadata

Attach structured context to feedback with custom fields and metadata.

Metadata Benefits

Enhance feedback with additional context beyond basic content:

  • Customer segmentation (plan, company size, region)
  • Source tracking (widget, page, campaign)
  • Integration links (GitHub issues, Jira tickets)
  • Custom business data

Implementation

Every post supports flexible metadata storage:

{
  "source": "in_app_widget",
  "plan": "professional", 
  "feature_area": "billing",
  "customer_id": "cust_12345"
}

Custom Fields

Design consistent metadata schemas:

Top-Level Structure

Use stable field names across all posts:

{
  "source": "...",
  "segment": "...",
  "feature_area": "..."
}

Namespaced Integration Data

Group external system references:

{
  "github": {
    "issue_url": "...",
    "repo": "..."
  },
  "jira": {
    "ticket_id": "...",
    "project": "..."
  }
}

Activity Logging

Automatic tracking of important events:

  • Status changes and moderation actions
  • Merge operations
  • Team member activities
  • Vote and comment interactions

Creates complete audit trail for feedback processing.

Usage Applications

  • Segmentation – Filter by customer characteristics
  • Source Attribution – Identify high-converting channels
  • Integration Sync – Maintain cross-system consistency
  • Analytics – Export for deeper analysis